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Juan Fernando Pacheco

Strategic Product & Deal Leader | Scaling Tech Revenue Across LATAM via High-Stakes RFx Execution.

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    • Strategic product and deal leader

Tag: co-creation

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Service design aims for a win-win. It's focused on making the user experience better while also making sure the business is doing well, too
Podcast

Podcast: What is Service Design

Crafting Seamless Experiences Ever had an experience with a company or service that just worked?

June 16, 2025June 16, 2025
A detailed infographic titled "SERVICE DESIGN TOOLS AND METHODS" detailing a four-phase process, core principles, and case studies, all set on a light lavender background (#dddbf1). The four phases are: Phase 1: Alignment & Problem Framing (Stakeholder Mapping, Problem Statement Workshops, Business Model Canvas); Phase 2: Discovery & Mapping (Customer Journey Mapping, Service Blueprinting, Ethnographic Research); Phase 3: Envisioning & Prototyping (Co-Creation Workshops, Experience Prototyping, Concept Testing); and Phase 4: Implementation & Governance (Roadmapping, Governance Frameworks, Continuous Improvement). The side panel lists Core Principles: Human-Centered Focus, Co-Creation, Holistic Governance, and End-to-End Orchestration. Case Studies at the bottom feature Starbucks Mobile Order & Pay and NHS Digital (UK). The footer includes "Designed for www.juanfernandopacheco.com."
Service Design

Service Design tools and methods

Service design isn’t a trend—it’s the backbone of modern customer-centricity. Whether you’re on a plane or in a boardroom, these tools will help you navigate the journey.

April 15, 2025July 21, 2026

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