About Juan Fernando Pacheco

I am Juan Fernando Pacheco, a Business Development Manager, Senior Product Designer, and UX Designer with 20+ years of experience working on user-centered experiences, developing products and services driven by research and design.
9 09, 2024

Leading Without the Title: A Guide for UX Designers

By |2024-09-09T15:19:32+00:00September 9, 2024|Leadership, UX, UX design|0 Comments

In the world of UX design, leadership isn't confined to a title or position on the org chart. The misconception that leadership is tied to a role or seniority can limit your potential. In reality, leadership is a skill, not a label. Over my 20+ years as [...]

6 09, 2024

What is Fluent Design System

By |2024-09-06T05:37:28+00:00September 6, 2024|Design System|0 Comments

The Fluent Design System, developed by Microsoft, offers a comprehensive framework for crafting user-centered designs across the company's products and services. By establishing design principles, guidelines, and best practices, Fluent Design aims to deliver a cohesive and consistent experience to users, encompassing visual, interaction, and user experience design [...]

12 03, 2023

What is IBM Design Language

By |2023-03-12T04:35:15+00:00March 12, 2023|Design System|0 Comments

IBM Design Language is a design system developed by IBM that provides guidelines, principles, and best practices for creating user-centered designs for IBM products and services. The goal of IBM Design Language is to create a consistent and cohesive design experience for IBM customers across all of IBM's [...]

7 03, 2023

What is Lightning Design System

By |2023-03-07T03:07:51+00:00March 7, 2023|Design System|0 Comments

The Lightning Design System (LDS) is a collection of design guidelines, principles, and components for creating user interfaces that are consistent with the Salesforce Lightning Experience It provides designers and developers with a set of reusable, customizable, and accessible UI components that can be used to build user [...]

2 03, 2023

What is Material Design

By |2023-03-07T03:07:14+00:00March 2, 2023|Design System|0 Comments

Material Design is a design language developed by Google and introduced in 2014. It's a set of guidelines for creating visually appealing and consistent user interfaces across different platforms and devices. The ultimate goal of Material Design is to create a unified user experience across all devices and [...]

25 02, 2023

What is a Design System

By |2023-02-28T05:37:38+00:00February 25, 2023|Design System, Product Desing, Service Design, UX, UX design|0 Comments

A design system is a collection of standardized guidelines, principles, components, and templates commonly used to create a consistent user experience across a range of products or services. The design system's goal is to create a cohesive and intuitive user experience by establishing a set of design principles [...]

23 02, 2023

What is behavioral and attitudinal segmentation

By |2023-02-23T06:16:04+00:00February 23, 2023|Behavioral Design, Product Desing, Service Design, UX|0 Comments

Behavioral and attitudinal segmentation is a marketing technique that divides customers into small groups based on their behaviors and attitudes. Behavioral segmentation usually is based on how the customers behave in front of the products or services they purchase, their frequency of purchase, and their loyalty to the [...]

7 02, 2023

What is demographic segmentation

By |2023-02-07T03:56:07+00:00February 7, 2023|Digital Marketing|0 Comments

Demographic segmentation is a marketing technique that splits customers into groups based on their characteristics, such as age, gender, income, and education level Demographic segmentation is a method for understanding customer behavior and preferences and also for creating targeted marketing campaigns. To conduct demographic segmentation, marketers typically [...]

3 02, 2023

What is Digital Transformation

By |2023-02-03T22:21:08+00:00February 3, 2023|Digital Transformation|0 Comments

Digital transformation is the process of implementing and using digital technologies to fundamentally change how an organization operates and delivers value to its customers. This process can involve the implementation of new technologies, such as cloud computing, artificial intelligence, and the Internet of Things, as well as the [...]

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