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Juan Fernando Pacheco

Strategic Product & Deal Leader | Scaling Tech Revenue Across LATAM via High-Stakes RFx Execution.

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A comprehensive infographic detailing "The KUER Model for Service Design: A Blueprint for Successful Implementation." The vertical image is structured into four main sections: "Why Service Design Projects Fail," the four-phase KUER model (Key Prerequisites, Understand & Discover, Enable & Define, Reinforce & Deliver), "12 Lessons for Service Designers," and "The Future of Service Design." The color palette is a modern combination of light blue, dark blue, and warm beige/gold. All text from the post is legible and organized. The website "www.juanfernandopacheco.com" is included at the bottom.
Service Design

The KUER model for Service Design

The KUER model underscores that service designers must evolve beyond UX expertise. Skills in systemic organizational consulting and partnerships with management consultancies (e.g., Capgemini, Etventure) are critical. As Tina Weisser notes:

March 31, 2025July 20, 2026

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