A technical POC can make or break a multi-million-dollar enterprise deal. This guide breaks down a repeatable framework for planning, running, and converting proof-of-concept engagements into signed contracts, drawing on two decades of deal leadership across LATAM and global markets.
Tag: Strategy Formula
Markets fail strategies more often than strategies fail markets. This post walks through the five strategy archetypes — classical, visionary, adaptive, shaping and renewal — and shows how to match each play to the predictability, malleability and harshness of your environment, with plain-spoken lessons from enterprise technology deals in Latin America.
A practical, evergreen walkthrough of pirate metrics, the AARRR framework of acquisition, activation, retention, referral and revenue. It explains what to measure at each stage, how to read the numbers honestly, and how to use the lifecycle to find the real constraint in your growth model.
Strategy rarely fails for lack of analysis; it fails for lack of thinking discipline. This post breaks down the three skills that separate strategists from planners — long term mindset, second order thinking and the force multiplier — and shows how to apply them to deals, products and careers so the value compounds for years.
The three strategy meta skills that never expire. Most strategy fails quietly – fuzzy thinking, vague writing, hesitant execution. This post breaks down the three strategy meta skills (think clearly, write sharply, act boldly) and the iteration loop that turns them into a durable advantage, with lessons from two decades of product and deal leadership across Latin America.
Clear thinking is the practice of bringing structure to your thoughts and guiding them toward a big goal, instead of juggling too many at once. This post looks at how messy thinking shows up in real commercial and product work, and how to build the organized, proactive, long-term habits that turn noise into judgment.
In a world of infinite distractions and limited resources, clarity is your most significant competitive advantage. The Strategy Formula—Why, How, What—is the ultimate tool for achieving that clarity. It forces rigor, fosters alignment, and grounds your ambition in reality.
It prevents the all-too-common pitfalls: the solution in search of a problem, the activity mistaken for progress, and the vague goal that inspires no one.