Customer Experience Archives - Juan Fernando Pacheco

12 01, 2023

What is User Journey Map
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What is User Journey Map
Customer Experience, UX, UX design

What is User Journey Map

By Juan Fernando Pacheco|2023-01-12T00:35:53+00:00January 12, 2023|Customer Experience, UX, UX design|0 Comments

A User Journey Map is a visualization technique used in UX design to represent the different steps and experiences that a user goes through when using a product or service. A User Journey Map typically includes a visual representation of the user's path, as well as annotations or [...]

16 12, 2022

What is Customer Experience
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What is Customer Experience
Customer Experience, Design Thinking, Product Desing, Service Design

What is Customer Experience

By Juan Fernando Pacheco|2022-12-16T02:26:29+00:00December 16, 2022|Customer Experience, Design Thinking, Product Desing, Service Design|0 Comments

Often abbreviated as CX, refers to the overall experience of a customer when it's interacting with a company channel, product, or service. Starting from the moment when they first become aware of the company and its products or services, to the point of purchase, and even after the purchase [...]