Innovation is the practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services.

17 01, 2023

What is User-centered design

By |2023-01-17T18:16:31+00:00January 17, 2023|Product Desing, Service Design|0 Comments

User-centered design is a design philosophy and process in which the needs, wants, and limitations of the end users of a product or service are the primary focus of the design process. In user-centered design, designers involve users in every stage of the design process, from research and [...]

12 01, 2023

What is User Journey Map

By |2023-01-12T00:35:53+00:00January 12, 2023|Customer Experience, UX, UX design|0 Comments

A User Journey Map is a visualization technique used in UX design to represent the different steps and experiences that a user goes through when using a product or service. A User Journey Map typically includes a visual representation of the user's path, as well as annotations or [...]

11 01, 2023

How to calculate the net present value (NPV) of a UX team

By |2023-01-11T17:22:54+00:00January 11, 2023|UX, UX design|0 Comments

The net present value (NPV) is a measure of the value of an investment or project, calculated by taking the present value of all expected future cash flows and subtracting the initial investment. In other words, it is a way to determine whether an investment is expected to [...]

11 01, 2023

How to calculate the RoI of a UX team

By |2023-01-11T03:25:15+00:00January 11, 2023|UX, UX design|0 Comments

To calculate the return on investment (RoI) of a UX team, you will need to consider the costs of the team (such as salaries, benefits, and any other expenses) and compare them to the benefits the team has provided to the organization. There are a few different ways [...]

10 01, 2023

What are User Personas

By |2023-01-10T03:27:27+00:00January 10, 2023|UX, UX design|0 Comments

User Personas are fictional, representative characters that represent the different types of users of a product or service They are created based on research and data about the target audience and are used to help designers and other stakeholders understand the needs, goals, and behaviors of different user [...]

6 01, 2023

What is User Research

By |2023-01-06T03:16:33+00:00January 6, 2023|UX, UX design|0 Comments

User Research is the process of analyzing, studying, and understanding the needs, desires, challenges, behaviors, and motivations of people who use a product or service. And, it is typically conducted to inform the design of new products or features, or to improve an existing product. User research [...]

4 01, 2023

IDEO Human-Centered Design (HCD) Design Process

By |2023-01-18T03:58:17+00:00January 4, 2023|Innovation, UX, UX design|0 Comments

IDEO Human-Centered Design (HCD) tools are based on a process and a set of techniques used to create new solutions for the world or solve existing problems. Solutions include products, services, environments, organizations, and ways of interaction. The reason is called “human-centric” is because starts and continues during [...]

3 01, 2023

Innovation and Design Thinking

By |2023-01-03T06:22:33+00:00January 3, 2023|Design Thinking, Innovation|0 Comments

Innovation and Design Thinking are two closely human-centered related concepts that can work together to help develop new products or services. Innovation is the process of creating something new or improved, while Design Thinking is a problem-solving approach that involves empathy, creativity, and experimentation. Together, Innovation and [...]

2 01, 2023

How to calculate the RoI of a Design Project

By |2023-01-02T13:09:28+00:00January 2, 2023|DesignOps, Product Desing|0 Comments

According to a McKinsey study from February 2020, nearly 66% of CEOs don't understand what their senior designers are doing. While many entrepreneurs read that design-driven company outperform their competitors and therefore invest in design programs, the concrete benefits of design remain a puzzle to most of them. [...]

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