Innovation is the practical implementation of ideas that result in the introduction of new goods or services or improvement in offering goods or services.

12 03, 2023

What is IBM Design Language

By |2023-03-12T04:35:15+00:00March 12, 2023|Design System|0 Comments

IBM Design Language is a design system developed by IBM that provides guidelines, principles, and best practices for creating user-centered designs for IBM products and services. The goal of IBM Design Language is to create a consistent and cohesive design experience for IBM customers across all of IBM's [...]

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25 02, 2023

What is a Design System

By |2023-02-28T05:37:38+00:00February 25, 2023|Design System, Product Desing, Service Design, UX, UX design|0 Comments

A design system is a collection of standardized guidelines, principles, components, and templates commonly used to create a consistent user experience across a range of products or services. The design system's goal is to create a cohesive and intuitive user experience by establishing a set of design principles [...]

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23 02, 2023

What is behavioral and attitudinal segmentation

By |2023-02-23T06:16:04+00:00February 23, 2023|Behavioral Design, Product Desing, Service Design, UX|0 Comments

Behavioral and attitudinal segmentation is a marketing technique that divides customers into small groups based on their behaviors and attitudes. Behavioral segmentation usually is based on how the customers behave in front of the products or services they purchase, their frequency of purchase, and their loyalty to the [...]

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17 01, 2023

What is User-centered design

By |2023-01-17T18:16:31+00:00January 17, 2023|Product Desing, Service Design|0 Comments

User-centered design is a design philosophy and process in which the needs, wants, and limitations of the end users of a product or service are the primary focus of the design process. In user-centered design, designers involve users in every stage of the design process, from research and [...]

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12 01, 2023

What is User Journey Map

By |2023-01-12T00:35:53+00:00January 12, 2023|Customer Experience, UX, UX design|0 Comments

A User Journey Map is a visualization technique used in UX design to represent the different steps and experiences that a user goes through when using a product or service. A User Journey Map typically includes a visual representation of the user's path, as well as annotations or [...]

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11 01, 2023

How to calculate the net present value (NPV) of a UX team

By |2023-01-11T17:22:54+00:00January 11, 2023|UX, UX design|0 Comments

The net present value (NPV) is a measure of the value of an investment or project, calculated by taking the present value of all expected future cash flows and subtracting the initial investment. In other words, it is a way to determine whether an investment is expected to [...]

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11 01, 2023

How to calculate the RoI of a UX team

By |2023-01-11T03:25:15+00:00January 11, 2023|UX, UX design|0 Comments

To calculate the return on investment (RoI) of a UX team, you will need to consider the costs of the team (such as salaries, benefits, and any other expenses) and compare them to the benefits the team has provided to the organization. There are a few different ways [...]

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10 01, 2023

What are User Personas

By |2023-01-10T03:27:27+00:00January 10, 2023|UX, UX design|0 Comments

User Personas are fictional, representative characters that represent the different types of users of a product or service They are created based on research and data about the target audience and are used to help designers and other stakeholders understand the needs, goals, and behaviors of different user [...]

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6 01, 2023

What is User Research

By |2023-01-06T03:16:33+00:00January 6, 2023|UX, UX design|0 Comments

User Research is the process of analyzing, studying, and understanding the needs, desires, challenges, behaviors, and motivations of people who use a product or service. And, it is typically conducted to inform the design of new products or features, or to improve an existing product. User research [...]

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