Innovation and Design Thinking are two closely human-centered related concepts that can work together to help develop new products or services. Innovation is the process of creating something new or improved, while Design Thinking is a problem-solving approach that involves empathy, creativity, and experimentation. Together, Innovation and [...]
Creativity is the ability to produce new and original ideas, thoughts, things, or new connections between existing ideas or concepts. Creativity is often associated with the arts, such as painting, writing, or music, but it is not limited to these fields. Also can be found in many different [...]
Lean UX is a design methodology that focuses on creating a minimal viable product (MVP) and iterating on it based on user feedback.This approach prioritizes user needs and business goals over the traditional UX design process, which often focuses on creating comprehensive design specifications upfront. Lean UX is based [...]
Often abbreviated as CX, refers to the overall experience of a customer when it's interacting with a company channel, product, or service. Starting from the moment when they first become aware of the company and its products or services, to the point of purchase, and even after the purchase [...]
A customer journey is a path a customer takes from first becoming aware of a product or service to making a purchase and ultimately becoming a loyal customer. This journey typically involves several different stages, and each of them presents different challenges and opportunities for businesses to engage [...]
Design thinking is a human-centered approach to problem-solving that focuses on understanding the needs and desires of the end user. Also, it's a process that involves empathizing with the user and their needs, defining the problem to be solved, ideating across potential solutions, prototyping, testing, and iterating based [...]
Design thinking is a user-centered approach to problem-solving that involves empathy, creativity, and experimentation. The 4D UX methodology is a specific way of applying Design Thinking to user experience design. It consists of four steps: discover, define, design, and deliver, and it addresses almost all facets identifying: The [...]
